1. Discount: Users can use JD.COM Equity Card to deduct the price of goods.

2. Offer discounts: JD.COM Equity Card can also be used to get discounts on goods. You can enter the discount code or choose the corresponding discount method when placing an order.

3. Provide reward points: You can get Jingdou when shopping with JD.COM Equity Card, which is the reward points of JD.COM Mall and can be used for subsequent shopping or gift exchange.

4. Offer preferential express service: Users who purchase JD.COM Equity Card can also enjoy preferential express service and exclusive delivery service.