The fundamental purpose of developing sports is always to enhance people's physique and improve their health. The motive force of the development of sports industry comes from the enhancement of people's fitness consciousness and the multi-level and diversified sports demand. Internationally, the proportion of people who regularly participate in physical exercise in a country to the total population is usually regarded as an important indicator to measure the degree of sports development. Comparatively speaking, there is a big gap between China and developed countries, and the per capita sports resources are far from developed countries.

For this reason, the Opinions actively advocates healthy living, pushes health barriers, stimulates people's enthusiasm for participating in sports activities, and promotes national fitness as a national strategy, creates a national fitness atmosphere, and regards national fitness as the basis for industrial development and expanding consumption. At the same time, some targeted and operable measures are put forward: first, solve the problem of "wanting to keep fit", encourage daily fitness activities, advocate exercising for one hour every day, and guide the masses to form fitness habits; The second is to solve the problem of "where to exercise", increase investment in sports facilities, and encourage social forces to build miniaturized and diversified venues and fitness facilities; The third is to solve the problem of "fitness", lower the consumption threshold, and promote the public sports facilities to open to the society free of charge or at low fees; The fourth is to solve the problem of "knowing how to keep fit", popularize scientific fitness knowledge, strengthen exercise guidance and popularize "exercise prescription", and require students to master more than one exercise skill.