Zhang is a professional boxer from Hebei, China. His outstanding performance in ultimate fighting championship has attracted wide attention. He first developed in martial arts and wrestling, and then joined MMA (mixed fighting) project.
Originally, Zhang told the big sports businessmen that UFC has a wide range of income sources in China, including media copyright income, sponsorship cooperation, brand authorization, training and teaching, health and fitness, etc. Under the background of the digital age, although copyright income is the biggest contributor to sports IP, only innovative and diversified business models can lead the long-term sustainable development of the whole industry.
After the practice in China market in the past few years, UFC has made great progress in three business sectors: industrial ecological cooperation, competitive sports and reserve talent training. These dimensions truly reflect the essence of the diversified development of UFC in China, which is consistent with UFC's belief in improving the status of mixed fighting and even sports when it entered the China market.
Introduction to UFC
Ultimate fighting championship; UFC), the world's top and largest professional mixed fighting event, holds more than 20 games every year. The live broadcast of the game is in the form of pay-per-view, and the stadium is an iconic octagonal cage. The professional boxers who signed UFC have undergone systematic and scientific fighting training and have the ability to comprehensively use various fighting techniques.
UFC was first held in Denver, USA on 1993. The competition arena is a symbolic octagonal cage, which aims to provide a unified competitive platform for boxers of different martial arts schools under open rules, so as to produce the final champion. Originally planned to hold only one event, it continued because of high attention.