1. Drainage
Ask the president of the local construction bank, and I will tell you that I want to deposit 50 million yuan for you.
There are three kinds of people who pay wages collectively through banks: teachers, civil servants and bank employees. (Customer group positioning) People who like to take advantage of small things.
Who should make money from jewelry? A married person; The wife of a rich boss and the wife of an official; Be sure to find your own customer base.
Investigate and find a bank with more outlets among local banks for cooperation.
Why should the bank cooperate with me? Because I can bring him savings.
Conditions: these three groups of people can participate in this activity as long as they have more than 500 deposits in the bank, and the bank will put a leaflet page. When welfare is distributed to these three categories of people.
Others will be skeptical when they come to the store, and we will say that we are cooperating with the bank. We let the bank endorse it.
How is this done?
According to the system theory, on a platform, each person receives 100 yuan, and 500 households in a village can receive 50,000 yuan, and each person receives 100, 1000 people, that is,1000 million .....................................
Customers who come to buy clothes, 1, I'll give you a hotel card for 50 yuan. If the room rate is 280, it can be used as cash; If the customer goes there to spend money, the hotel can give you a refund of 50;
2. I'll give you a beauty card of 1680 and a set meal of 3680. Now it can only last until 2000. If the customer spends here, the beauty salon will return your 300 yuan;
3. I'll give you a haircut care card of 198 yuan, spend it there, and 30 yuan will bring it back to the customer.
4, you can find restaurants, fitness, beauty, tea. ......
5. It is conditional to return to 300 yuan, and the monthly cash back is 100 yuan, which must be collected in person with my ID card.
(When he comes to collect the money, he can also spend 1 yuan and 2 100 yuan for the second time to pay 200-300 yuan in cash (how to keep the cash of 100 yuan back? ); Or designate women's or children's or children's shoes. 3. Bring people to spend money. 4. QR code scanning helps others drain customers. 5. swipe the card of a specific bank (such as CCB's credit card). The bank will give you 10% points, ...)
How to earn 120, 100 yuan and pay in three installments, 120,
Through the free mode, you can extend the interest chain of enterprises, tap the invisible profits of enterprises and earn money that others can't see.
Door factory, 20,000 doors to buy a massage chair worth 29,800 yuan, send rice flour oil for 2 years, and take it to the supermarket. 1. Solve customer safety problems. 2. Solve the problem of corporate reputation. 3. Help supermarkets drain customers.
? How much did you earn?
1, 2-year precipitation fund
2, the supermarket drainage customer distribution.
3, massage chair points embellish
4. Separation of rice, flour and oil
5、 ......
Free is a mode of thinking: vague purpose of making money, clear customer needs. Extend the profit chain, extend the profit space and realize the next profit.
Story:
1, the way of thinking is very important
2. Learning is very important.
Why didn't Li KTV spend money to raise 3.5 million yuan by borrowing?
Step 1: Find 100 shareholders, and each shareholder contributes10000; (Screening shareholders with spending power)
Say what others want to hear and give what others want.
1. Shareholder card: Shareholder's contribution 1 0,000 Yuan, which will be returned in equal amount; Give you 1 shareholder quota, enjoy shareholder privileges and dividends.
Shareholder privilege: Take this card to a local grilled fish shop 108 yuan, and you can eat it in 9 yuan; 168 pedicure shop 98 can do pedicure; Tickets for scenic spots 128 are now free; You can get a 20% discount when you go to the clothing store; Car washing is free; .....
2. Consumer rebate. 100 The shareholder has a shareholder card. The privilege of the shareholder card is that there is no minimum consumption for Maiba ktv, and a fruit bowl set meal of 298 yuan is given (condition: an appointment must be made in the official WeChat account).
1.2 Consumer rebate: RMB 1 ten thousand yuan. I will give him 10 card, a primary card and a ninth secondary card. An ID card and a mobile phone number can only activate one card. There are now 100 shareholders,100 *100 =1000. (If the other party recharges 10000, it will return 2000 yuan to the main card, and if the main card needs recharging, it will directly recharge him with 4000 yuan; If the main card withdraws 2000 yuan); The recharge ratio of the main card can be recharged according to your own needs, such as 5500 for the main card and 500 * 9 for the auxiliary card;
2.65,438+000 shareholders come from all walks of life, including presidents of banks, clothing stores and hotels ..... I need to pay my own dividends and get cash every month. Every gathering is a docking of resources.
Consumer supplementary cards can return cash and KTV consumption. The consumption of the secondary card has been raised, and the main card can be used directly without recharging.
Step 2: Name the enterprise.
The house number of each private room in Ktv is the name of each enterprise; There are 10000 small packages, 20000 medium packages, 50000 large packages and 24 private rooms every year. Money is a recharge card for you, and you can spend it. Conditions: time limit, quota and number limit.
There is 1 square meter in the private room for you to advertise. Boot screen and standby screen are advertising screens of your enterprise.
There is a seller of snow lotus wine. He ordered five private rooms, and when KTV was renovated, he decorated the walls of the rooms with wine.
The owner of Tsingtao Brewery named a restaurant Tsingtao Brewery. He only called one day in advance to make an appointment and gave you a dozen Tsingtao Brewery.
The owner of Maotai Town named the room, made an appointment in advance and sent a bottle of Maotai Town wine.
With the title of Dida Insurance, you can get a discount of 100 yuan for buying insurance with this receipt, and 500- 1000 yuan for 200 yuan. When you go to the mainland to buy insurance, you will be given a 1000 yuan Maiba KTV consumption card, and you can take as much as you want.
Limited time, restrictions, limited people (creating scarcity)
Reception room: Hang an activity sign, bring a leader Li, and write "Hall" to win customers' hearts instantly.
Step 3: Staff shares.
Kidnapping mode, future bosses should be able to sell expectations in the future, because no one knows expectations.
I used to be an employee, but now I am an employee and a shareholder. I have the right to share the bonus. I will bring employees into my own shareholders, enhance my intangible capital, and let employees regard their work as their own career.
Employees have the privilege, and friends come to the fruit bowl for free.
Have a heart-to-heart talk with employees 1-2 hours every month, and go to dinner with employees every month to make employees feel valued.
In the signed labor contract, the dividend will be distributed until you leave this post. If you invest 50,000 shares and get a dividend of 65,438+10,000, I will get 50,000 for one year and150,000 for three years.
There are four types of employees:
Wife employee: it should be placed in an important position, finance.
Female employees:
Bitch employees: treat them as customers.
Employees without bitches: treat them as you want.
Step 4: Change consumption into shareholders.
Let customers find a sense of existence.
The VIP client and the boss personally sent a Tibetan poem with the name of the client and the name of the company. (Everyone in the staff will write, write one for the VIP customers who recharge on the same day every day, and choose the best one to frame. Ask the store manager or manager to call the customer and say that our boss is coming to visit you on the grounds that the business of the other company is good. At this time, customers have a lot of face and a sense of existence. The boss will borrow some good cars and call the customers before they get to the door. The purpose is to let the customer come out to meet him at the door, let the store manager or manager get off first, and put in front of you the only privately made poem in the world. Before that, he didn't tell his customers to give him a gift, but told them to visit and study in his enterprise. What does it feel like at this time? Did you find a sense of existence? Besides, our cars are all good cars. Do we still have face in front of our neighbors? (Touching each other, the customer went to the boss's restaurant that day and booked the largest private room. The friend he brought recharged 30 thousand and spent 3800. )
For example: travel to South Korea.
Seven-day tour. On the sixth night, I got a call from the tour guide saying that it had been several days. Do you want to eat noodles? I'll treat you to noodles at noon tomorrow ... and drive us to a remote place near the airport. The noodle restaurant is in the middle of a big supermarket. I want to bring us all here for free with a bowl of noodles.
The cost of a bowl of noodles is 3 yuan, 30 people *3 yuan =90 yuan, and we have grasped our demand point with 90 yuan. When giving something to customers, give them what they need, not what you want. ) As soon as I came in, I told them never to spend money here again. I have spent a lot of money these days. It took us 20 minutes to finish eating noodles, and I told the tour guide that we should go. At this time, the tour guide said that we still have three hours before the registration time ... I heard it, and it's all over. This time, I definitely want to spend money here. Then I said OK, eating people's mouths are soft and taking people's hands short. At this time, the tour guide brought us some playing cards and said that the boss gave us free cards to kill time and played for half an hour. At this time, the tour guide also said that if the consumption exceeds 3000 yuan, a gift box will be given. At this time, several employees discussed together and we took 3000 yuan together. After half an hour, it is said that all the things I want to buy can't be taken down. After that, you will spend 76 thousand here. 30% profit, his profit has been more than 20 thousand, and the tour guide also has a profit. We are also very grateful to the tour guide.
Comb:
1, free by-product mode: free noodles in the supermarket.
2. Space model: Leave three hours in advance.
3. Gift mode: buy 3,000 gift boxes.
5. After studying in Easy Wine Platform for just two months, the turnover of KTV in Mai Bar increased by 150% and the profit increased by 400%. Free not only improves the boss's pattern, but also creates productivity for enterprises!
Free beer, big banner. Beer is everywhere at the door of the private room and in the lobby. It can be done in five steps. Welcome to drink free beer.
This also avoids using too many service personnel; Put the beer everywhere before loading, and wait until loading time, the waiter only serves the consuming customers.
Experience mode: free drinking and singing in the first hour;
Beer is free and my defense is broken. )
Profit point:
Free beer, free red wine on Monday, free Tsingtao beer on Wednesday, and free snowflake beer on Friday (main products are free, by-products are charged, and intimate people are created).
Hall: There are massage chairs, game machines, doll machines, slimming machines and WeChat sweeps. 46 points (he borrows our factory and we borrow their equipment to achieve the same benefit).
Trading Mall: There are more than 80 kinds of goods in the mall. For example, you recharged 1000 yuan here today. Beer is free to drink, songs are free to sing, and snack bowls are free to eat, using the banking model: not everyone who recharges will just use up all the money on the card and deposit it. Three years have passed, and after the financial audit, 280,000 yuan has not come to spend.
Make all the links into a platform
The core of the free model is to make customers feel excited and feel that you are posting money backwards.
Experience mode: free drinking and singing for the first hour.
Free models of main products:
Product classification model:
Time model:
Normal singing is to bring customers, friends and employees. . . . .
In the first hour, beer is free to drink, songs are free to sing, beer is free to drink, fruit plates, popcorn, snacks and so on. None of them are free, and many snacks are added, such as duck wings and duck necks. Beer is free, red wine is free on Monday, Tsingtao beer is free on Wednesday and Snow beer is free on Friday.
Simply calculate an account, if you sing to six people normally, each person will drink 5 bottles, * * * 30 bottles on average, the cost of a fruit bowl is 58, the cost of popcorn is 20, the cost of melon seeds is 20, and two snacks are 20 each, * * * 138 yuan. Drink my 30 bottles of beer 30 yuan, a fruit bowl 58 and popcorn 28.
138-30-4-2-4-8=90 yuan.
Today, my labor cost, rent and consumption are the same as 10 table and 100 table. When I took the initiative, I couldn't count the rent, labor and cost. From10,000 to 200, we only need the number10,000.
Free beer, many people, many by-products, and delicious duck neck cooperation, customized spicy with spicy, melon seeds are more salty.
There are massage chairs, game machines, doll machines, slimming machines and WeChat sweeps in the lobby. Four or six cents didn't cost a penny. He borrowed our factory and we borrowed their equipment to realize the benefits. )
The core of the free model is borrowing.
There is a borrowed mode of thinking.
My venue, your rent, put your doll machine at my place, and we'll split it 50-50. When the doll is gone, he puts it in and repairs it if it is broken.
Redeem the card for the mall: there are more than 80 kinds of goods in the mall. For example, if you recharge 1000 yuan here today, beer is free to drink, songs are free to sing, and snack fruit plates are free, using the banking model: not everyone who recharges will just use up all the money on the card and deposit it. Three years have passed, and after the financial audit, 280,000 yuan has not come to spend.