When the customer applied for membership in Sam Member Store, both parties signed a contract.
Sam needs to provide corresponding services and the opportunity to reach a sales contract, but those who have not applied for membership will not be able to enjoy the corresponding rights and interests.
This is not difficult to understand, just like opening a gym, only users who have signed a service contract are allowed to use the fitness equipment inside.
It is normal for merchants to refuse people who do not have a card to use related equipment and services, and it does not involve consumer discrimination.
Membership stores are different from the general supermarket business model itself.
The comparison between many people and ordinary supermarkets will cause such a big controversy. But as long as its business model is legal and abides by public order and good customs. We shouldn't force people without cards to enjoy its service.
(2) About sneaking into the store
Sam's famous service is tasting, and there has always been a saying that "go to Sam to eat until you are full".
This is one of the services provided by membership stores for members, so some people choose to eat in the stores and enjoy their free services. Then these people are actually infringing on the rights and interests of others.
Let's take the gym as an example, which is equivalent to "people who don't pay directly enter and use fitness equipment with those who pay the service fee". I wonder what other people and businesses who have paid the fee think?
In short, it is legal and reasonable for the store to refuse to pay the bill for the bastard.