First of all, anyone who knows the NBA knows that it is a very mature business alliance, so every corner of the NBA is full of money. The market value of the team has a certain relationship with the team's record, but it is not absolute. American basketball culture is full of commercialization, which is also the primary feature of the development of American basketball culture.
Secondly, we are familiar with heroism. Among the 30 teams in the NBA, each team has an absolute core figure. He is the boss of the team, the hero of the team and even the hero of the city. This is the American basketball culture. But it has also made many superstars to a certain extent, and they have made the influence of basketball more extensive.
Finally, although American basketball culture is full of heroism, team consciousness also exists. The starting five players of each team are almost fixed, and the substitute lineup is also fixed. It is obvious to all who plays with whom and who is suitable to play together, so their team consciousness is also very strong.
Therefore, in American basketball culture, there are obvious characteristics of commercialization, and there is also a blend of individualism and heroism. This kind of blending is relatively harmonious, so their basketball is so strong.