First, what does the medium and long video rely on?
1, high-quality content-core competitiveness, whether in beauty, study, fitness, life or other fields. A large part of users' concern is high-quality work content. Only when the published content is beneficial to users will it attract their attention. Rich topics, excellent copywriting and dry goods constitute an excellent work, which will attract users.
2. Successful character design Compared with the short video of 15s, the medium-long video has a rich market and more time to create character design. Use the length of time to attract users' attention, build trust between users and bloggers, and increase users' stickiness.
Two or three explosive video techniques
1, locate the platform.
Simply put, the account content matches the platform positioning. Tik Tok: Diversified and popular among young people. Little Red Book: a powerful female user flow pool, which is popular among many young women.
Bi Li Bi: Mainly based on the secondary culture, different types of videos are put on according to the different characteristics of different platforms, which is deeply loved by young users of generation Z.
2. Video theme
After understanding the characteristics of the platform, decide what topic to do. Common topics: professional skills, food production, film and television commentary, etc. Keep the video creative, professionally output the content, do a good job in content design and marketing, and ensure that the video is full of dry goods.
3. Quality content
Quality content is always a must! Demolition by means of demolition, material accumulation and course study. Disassembling the framework, learning content and material accumulation: accumulating materials in daily life; Course learning: Learn about the operation of short video products through systematic learning.
Course recommendation: Chongya Operation Company
1. The course focuses on Tik Tok and Little Red Book, with emphasis on practical operation.
2, many-to-one courses, customized according to the foundation.
3. Ask questions at any time, and the teacher will answer them at any time.
4. there is still a chance to receive advertisements when you make an account.