1, skill point 1: communication and cooperation ability; As an activity operation, the first thing you need is excellent communication skills. An activity needs multi-party cooperation and multi-department docking, which means that you need to express your ideas clearly with different roles in the company to ensure the smooth progress of the activity. 2, skill point 2: copywriting ability. Qualified activity copywriting can attract users' attention and stimulate users to participate in activities. More importantly, the activity copy should be "understood" by as many target users as possible, so as to lower the threshold for their participation in the activity. 3. Skill 3: Data analysis ability. Understand and analyze the behavior data left by users after participating in the activity, and provide reliable and effective data support for the next activity. 4, skill point 4: user thinking. In fact, whether it is content operation, user operation or activity operation, the operation work is inseparable from the user's thinking. I participated in a fitness punch-in activity in a circle of friends before, punching in for 2 1 day continuously, and got a pair of dumbbells and healthy recipes. I asked the organizer of the event. It turned out that this activity was done by a student who was trained as a dark horse programmer. After an activity, she attracted more than 65,438+000 fans. I have to say that the method of this school is still very awesome, and students can get started during their study.