(1) Sports tourism activities enrich the content of social leisure and improve the quality of life of residents.

(2) Social leisure promotes the development of sports tourism and lays a foundation for the development of sports tourism.

First, the concept of sports tourism

The sports tourism market is a cross-compound market of sports industry and tourism industry, which organically combines the multi-level tourism and leisure needs of consumers, such as physical fitness and entertainment, so that tourists can enjoy a variety of services at the same time.

The object of sports tourism market includes sports tourism items and their contents.

The main body of sports tourism market includes travel agencies, scenic spot management companies and tourists.

Second, the types and characteristics of sports tourism

Sports tourism refers to the sum of all kinds of sports entertainment, fitness, competition, rehabilitation, exploration, sightseeing sports competitions and other activities that tourists engage in during the tourism process.

Type refers to the types of things with the same characteristics, and it is the systematization of people's understanding of certain objects, which makes each class have a certain position relative to other classes. In other words, while accurately grasping the attributes of the studied object, we can find out which things have the same and remarkable characteristics and which things do not, and then classify "things with the same characteristics" into one category. According to the above analysis, the types of sports tourism are divided into the following categories:

1, sightseeing and sports tourism

2. Competitive sports tourism

3. Holiday sports tourism

4. Fitness, entertainment and sports tourism

5. Expand sports tourism

Third, the purpose and significance of sports tourism

On July 6, 20 17, the National Sports Tourism Industry Development Conference jointly sponsored by the National Tourism Administration and the State Sports General Administration was held in Wuxi, Jiangsu. At the meeting, the National Tourism Administration and the State Sports General Administration jointly released the first batch of 30 "National Sports Tourism Demonstration Bases" and 33 "National Sports Tourism Boutique Events".

At the same time, the Belt and Road Sports Tourism Development Action Plan was released, and various departments jointly launched the Self-driving Sports Camp Development Plan, requiring * * * to do a good job in the construction and management of self-driving sports camps to promote the development of automobile sports. In addition, the National Tourism Administration and the State Sports General Administration also signed strategic cooperation agreements with China Development Bank and China Agricultural Development Bank.

In 2022, Beijing and Zhangjiakou, Hebei Province will host the 24th Winter Olympics, which will further stimulate people's enthusiasm for participating in sports tourism and effectively promote the development of sports tourism in China.

Fourthly, sports tourism routes are recommended.

Zhangye Danxia-Qilian Mountain Sports Tourism Line takes the natural mountains of Zhangye Danxia National Geopark (4A-level scenic spot) and China Yugur Style Corridor (4A-level scenic spot) as the main body, passing through colorful Danxia, desert Gobi, glacier canyon, snowy grassland and virgin forest. While engaging in mountain outdoor sports, you can visit Zhangye Danxia, one of the world's magical geographical wonders selected by National Geographic magazine and one of the six beautiful grasslands in China.

The unique ethnic minority in Gansu-the unique ethnic customs of Yugur. Gansu Silk Road Cycling Rally and China Yugur Folk Customs Corridor Mountain Cycling Rally were held. 20 14 National Mountain Outdoor Class A Competition-China Zhangye Qilian Mountain 100-kilometer Mountain Outdoor Challenge was held here.

Whole journey 102km, altitude of 3,960m, cumulative climb of 5,000m. Since the first super100km race in China last year, it has been recognized by chinese mountaineering association as a mountain outdoor challenge with a large number of participants, great difficulty, high level and beautiful scenery along the way. It is a rare cross-country track of more than 100 kilometers in China and even in the world. This route vividly, intuitively and comprehensively shows the most typical landscape features of Zhangye, so it is also praised by many contestants as "the most beautiful in China 100 km".