First, the threshold for coaches is low, and now the entry threshold for coaches is also very low. Even some coaches can be employed after two or three months of training. Some coaches may be chefs and hairdressers, and some coaches even sold and distributed leaflets in the street a month ago. As long as there is no one in the shop, they will drive the ducks to the shelves for simple training, so they will be asked to change clothes and act as coaches. A gym operator once revealed that there are 1 1 coaches in a gym, of which only four have received relatively professional training, and others are directly employed after simple training. It can be said that there are very few real professional coaches, and high-quality coaches are even rarer.
Second, for the sake of performance, the reporter found through market research that the cost of a large number of coach training institutions has reached 20,000 yuan. Intensive training can get the qualification certificate in one or two months, but the quality of training is uneven. Many people have also revealed that exams are very basic fitness knowledge, but most people can't even pass the exam, but they just get the qualification certificate through improper means. Nowadays, many people go to the gym to exercise, and some people do not choose to get a fitness card, which makes them the most unpopular people in the gym.
Third, false propaganda because many coaches rely on private education to improve the rate of return, do not buy members, do not buy private education classes, they will be despised. Now, the threshold for coaching is getting lower and lower. I just want consumers to apply for membership cards, but I don't have the professional strength to teach them, just to make achievements. Even some industries engage in false propaganda, and the actual situation in the store is not as glamorous as the propaganda materials, but the renderings on the propaganda paper are all found from the Internet, which beautifies people and induces consumers to apply for cards.