First, positioning

The positioning of the official WeChat account is very important, which determines the content and direction of your official WeChat account. You'd better choose according to your own interests, such as entertainment, history, tools, wallpaper and so on.

For example, if you are in the direction of entertainment, you can take a look at entertainment and be easily remembered by others. Knowing what field you are in is also good for your search ranking. In short, the positioning should be clear.

Second, the content

Once the positioning is determined, your own content direction will be determined. For example, if you do a sideline, you should write about it, and the content must be vertical.

It is best to write what you are good at and interested in. For example, you like fitness. You can punch in the official WeChat account every day and share some daily fitness experiences and tips while exercising.

Many novices have just started writing articles, don't know how to write them, and feel that their cultural level is low and they can't write well. You can read other people's articles more, see how the big shots in your field write them, and then express them in your own words, which will become your articles.

Third, promote drainage.

1, WeChat friends, classmates, relatives, friends and colleagues can all develop into your first fans.

2. Mutual Customs Section. Go to QQ to search for keywords, WeChat official accounts are related to each other, and WeChat groups share each other.

Four. liquidate

For example, in the wallpaper category, although the value of WeChat official account fans in the wallpaper category is not high, it can still be realized. For example, traffic owners, small program advertisements, and new list advertisements read about 0.4 each time. Of course, other services can still be grafted, such as take-away cps, telephone recharge, selling movie tickets and other life services are all good.