Address: No.571Laizhou North Road, Yantai
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Explanation of all-digital conversion of CATV in the whole city
On August 26th, 20 10, the office of Laizhou Municipal People's Government issued the notice of "Implementation Opinions on Promoting the Overall Digital Conversion of Cable TV in the City" (Lai Zhengban [2065438+00] No.665438+0), and the overall digital conversion of cable TV in our city will be fully started. Our reporter interviewed the responsible comrades of Laizhou Radio and Television Station on the related issues of overall transformation.
Q: What is the national policy for developing digital TV? What is the current situation of digital TV development in China?
A: Digitalization of radio and television is an important part of national economy and social informatization. The country has been included in the 11th Five-Year Plan for National Economic and Social Development and the National Information Construction Plan. In June, 2003, the State Administration of Radio, Film and Television issued the "National Transition Timetable for Digitization of Cable TV", which proposed that the transition to digitalization should be completed in four stages from 2005 to 20 15, requiring the eastern prefecture-level cities and a few county-level cities to basically complete the transition to digitalization in 2008. On June 5th, 2008+10/October 5th, the General Office of the State Council issued the Notice on Several Policies to Encourage the Development of Digital TV Industry? Guo Ban Fa [2008] No.65438 +0? W, it is required to speed up the analog-to-digital conversion of the cable TV network as a whole, and it is clearly pointed out that the cable TV in county-level cities in the eastern region will be basically digitized in 20 10, and the analog signal TV programs will be basically stopped in the whole country in 20 15. In June, 2008, 1 1, the office of Yantai Municipal People's Government issued the Notice on the Implementation Opinions on the Overall Conversion of CATV Digitization in Yantai City (Yan Zheng Ban Fa [2008]107), requiring all counties and cities to seriously organize and implement the overall conversion of CATV digitalization.
At present, more than 300 cities in China have carried out the overall digital conversion of cable TV, and most urban areas such as Qingdao, Yantai, Zibo, Binzhou and Weifang have completed or started the overall conversion. The overall digital conversion of CATV is the requirement of superior policies, the progress of TV technology, the only way for social development, and the popular project that benefits the country and the people and benefits thousands of families.
Q: The overall transformation is a systematic project. How to arrange and deploy the overall conversion of digital cable TV in our city?
A: The overall digital conversion of CATV involves thousands of households. In order to ensure the smooth progress of this work, our city started the pilot project of digital conversion of urban cable TV on 20 10, and completed it before the end of 20 10, according to the steps of first urban area and then rural area, with communities, villages and optical nodes as units. In the second half of 20 1 1, rural users will be transformed as a whole, and by the end of 20 13, the goal of digital conversion of 270,000 cable TVs in the city will be achieved.
The transition period is from June this year 10 to the end of 20 13. During the transition period, all legal cable TV users in our city can configure a basic digital TV set-top box and smart card for free. After the transition period, users who do not participate in the whole transition will no longer be equipped with digital TV set-top boxes and smart cards for free. During the transition period, the cable TV network will retain one set of CCTV, one set of Shandong Satellite TV, one set of Yantai TV and six sets of analog signal TVs of three channels of Laizhou TV. After the transition period, according to the requirements of the higher authorities, analog signal TV programs will be gradually stopped in areas where the overall digital conversion is completed.
Q: What is the charging situation of cable TV after digital conversion?
A: At present, most cities in China and the whole province after digital conversion implement the monthly 26 yuan price standard. When pricing the maintenance fee for digital TV viewing in our city, the charging standard is determined according to the document of Yantai Price Bureau (Yan Jia [2010] No.78) based on the principle of people-oriented and benefiting the people. For residents, the maintenance fee for the first terminal set-top box is 24 yuan per month, and the second and third set-top boxes. Non-resident users charge according to the receiving terminal, and the charging standard of each receiving terminal is determined according to the number of televisions installed by users, the viewing situation and the operation and maintenance cost, with reference to the charging standard of resident users. At the same time, adhere to the public service function of radio and television, and provide preferential policies for the first terminal of digital TV and the terminals of welfare institutions sponsored by civil affairs departments for honorary families and socially disadvantaged groups. Cable digital TV viewing maintenance fee per month 13 yuan.
Q: What are the advantages of digital cable TV? What are the contents of digital TV programs in our city?
A: Rich channel resources, clear picture quality and wonderful program content are the most basic advantages of digital TV. Laizhou digital TV not only provides basic programs, but also provides personalized programs such as tourism, fitness, football, fishing and fine movies. After two-way transformation, digital TV can also provide interactive on-demand programs, which really makes users change from watching TV to using TV.
Laizhou cable digital TV programs are generally divided into four categories: first, basic digital TV programs, providing 69 sets of standard definition programs, including satellite TV programs of the central government, our province and other provinces and cities, involving news, comprehensive, literature and art, sports, finance, fashion and other aspects. Second, pay TV programs. At present, there are 58 sets of SD programs, including movies, entertainment, games, documentaries, tourism, life, education, medical care, geography and so on. At the same time, it provides about 10 sets of high-definition channel TV programs, and users can order them according to their own preferences and needs. Third, the information service platform, namely data broadcasting, has 10 columns, including sunshine government affairs, entering Laizhou, news express, convenient service, medical care, life information, tourism world, food and leisure, shopping guide, window of radio and television, etc. , covering all kinds of information needed by citizens in their daily lives. The fourth is audio broadcasting, that is, stereo digital broadcasting programs. It is planned to arrange 10 programs, including 5 programs from Central Radio, 4 programs from Shandong Radio and 1 program from Laizhou FM Radio.
Q: How do users handle the overall conversion program of CATV digitization?
A: According to the plan, every time we go to a community or village, we will post an announcement in advance, set up an on-site office in the whole community or village, conduct on-site consultation and demonstration on how to use the set-top box, and go through the installation procedures. Users need to carry ID cards, household registration books, real estate licenses and other valid documents consistent with their current addresses to the whole community to handle relevant procedures. Users who enjoy preferential viewing and maintenance fees also need to provide valid certificates or certificates issued by civil affairs departments. Users who have purchased set-top boxes from radio and television departments need to bring the original set-top boxes, purchase procedures and relevant certificates to the radio and television business hall to handle the trade-in business of set-top boxes. After confirming that the user is a legitimate cable TV user, the staff will install the set-top box at home. If it is not handled in time, you need to go through the relevant formalities in our business hall (customer service center).
Q: What preferential policies can users enjoy when they participate in on-site rectification?
A: Users who participate in the on-site overall renovation can enjoy great discounts on pay TV programs within one month from the start of the on-site overall renovation of their residential area or village, and can watch more than 50 sets of pay TV programs in 500 yuan for free for one year.
Q: From analog TV to digital TV, why do you need to install set-top boxes and smart cards on TV sets?
A: At present, most users use analog TV sets that do not have the function of receiving digital TV programs, that is, LCD and plasma digital TV sets, which do not have the authorized decryption function of digital TV sets, so they need to install set-top boxes. The main function of the set-top box is to decrypt and decode digital TV programs and realize signal format conversion, so that all TVs can receive high-definition TV programs and change the habits and ways of users watching TV in the past. Set-top boxes must be equipped with smart cards to work normally, just like the relationship between mobile phones and mobile phone SIM cards. Only when the set-top box and smart card cooperate with each other to complete user identification can authorized users enjoy digital TV services.
When will the overall conversion of digital TV in Laizhou begin? 2. Can I surf the Internet with the set-top box? 3. Radio and TV broadband can watch movies for free. What happened?
1. development idea: adhere to the idea of "administrative promotion, financial support, overall planning and orderly advancement". According to the development model of city first, town later and countryside later, by 20 15, it will take 3-5 years to realize the overall conversion goal of digital TV for 270,000 users in the city. Master plan: * * The project is divided into four stages. The first phase project: the construction of digital TV platform in front of broadcasting and the training of technical personnel; Phase II project: realize the translation of digital TV broadcasting by 50,000 basic users in urban areas, and build a two-way experimental network covering 50,000 households in urban areas; Phase III project: covering the construction of towns, streets and key villages; The fourth phase of the project: covering the whole city to complete the overall conversion of digital TV, and finally turn off the analog signal. The first and second phases will be completed on 20 1 1, and the third and fourth phases will be completed on 20 13. Specific time schedule: hold the city-wide digital TV conversion coordination meeting in July, 20 10, complete the front-end system construction in September, and complete the small-scale pilot in June, 10, and distribute the set-top boxes. By the end of 20 10, the number of users in the city will be 20,000, and all users in the city will be translated to June of 20165438, and the transmission of analog TV signals in the city will be stopped. On 20 12, the whole transformation of towns, streets and key villages was completed, on 20 13, the whole transformation of other rural areas was completed, and on 20 15, the whole city stopped sending analog signals. 2. Internet access can be achieved by using a set-top box, provided that a set-top box with two-way function is used and two-way cable TV network support is needed. At present, the set-top box used for overall conversion in our city belongs to the basic set-top box, which can only meet the needs of public TV service, pay TV service and information service, and only has the functions of receiving authorized digital TV service, electronic display, basic electronic program guide, software upgrade, adding information prompt, fault prompt and so on. Users who need to surf the Internet can purchase enhanced multifunctional set-top boxes. Radio and TV has launched a free movie website, which contains more than 20,000 TV dramas, including the latest blockbusters, and is updated every day. At present, only radio and television broadband users can watch it, and users can directly input the address 222.173.199.438+096 for on-demand viewing.