1, define your target user group and the places where your user group often activities, such as running group and fitness group.
2. After finding your target user group, you should always speak in their group, such as sharing some fitness knowledge. Of course, if it is a WeChat group, you can directly share the high-quality content in your applet to the fitness group and qq group, and share the screenshots of the high-quality content in your applet.
The most important thing is that your fitness applet should be valuable to users, so your fitness applet should regularly publish some high-quality fitness content.