What articles are suitable for the elderly?

Answer:

The Ministry of Industry and Information Technology publicly solicited opinions on the Guiding Opinions on Promoting the Development of the Elderly Products Industry, and proposed that the overall scale of the elderly products industry will exceed 5 trillion yuan by 2025. The guidance pointed out that the elderly products industry is a manufacturing industry that serves the elderly and provides food, medicine and equipment, health management products, clothing and accessories, daily necessities, electronic appliances and other products according to their physiological characteristics and daily needs. It is an important part of the aging industry.

Therefore, articles for the elderly can generally be divided into basic daily necessities, household care articles, medical equipment, massage equipment, digital products, household appliances, skin care products, furniture and home textiles, and so on.

What are some examples of articles suitable for the elderly?

Convenient life: magnifying glass, reading glasses, needle piercer, denture cleaner, regular reminder medicine box, quick hair drying, convenient sundries, wig for the elderly.

Leisure sports: fencing, dancing and fans, fencing, fitness balls, nunchakus, Allegro, fishing supplies and gateball.

Massager: natural wood massager, electric massager.

Adjuvant treatment: Rheumatalgia, neck pain, lumbar muscle sprain, insomnia.

Crutches: multi-legged crutches, telescopic crutches, folding crutches, hide the sword crutches and wooden crutches.

Care for the elderly: toilets, bedwetting supplies, hearing AIDS.

The products of the elderly should conform to their consumption characteristics. First, the price should be reasonable and affordable. Second, the quality should be reliable, safe, easy to use and durable.

Products for the elderly should meet the needs of "suitable for the elderly". What are the needs of old-age products now?

China's population aged 60 and over has exceeded 250 million, and it has entered a veritable aging society. With the continuous expansion of the elderly population, the extension of the average life expectancy of the population and the improvement of the quality of life of the elderly, the rigid demand of the elderly for products and services for the elderly continues to expand.

At present, the problems existing in the old-age products market are:

Articles for the elderly are scarce, the types and styles of goods are few, the characteristics of serving the elderly are not clear, and there are basically no counters. There is a phenomenon that buying things for the elderly can only be transferred from supermarkets to supermarkets. Sometimes, when you go to many places, you can't buy things suitable for the elderly.

In the past three years, the number of products suitable for the elderly has increased at an average annual rate of 39%, and the elderly also have brand awareness when buying goods. However, compared with young people, the brands suitable for the elderly are very limited, and the category distribution is more unbalanced. There are relatively few products with high living needs for the elderly, such as medical care, household daily use, catering and personal care.

What are the new needs of the elderly for goods at present?

Due to the change of human body function, there is a new demand for articles for the elderly. Great changes have taken place in people's health when they are old. Some old people need a kind of socks specially designed for them. There is no elastic band at the opening of socks, and the legs are not tightened. Other elderly people will have the characteristics of fat accumulation, trunk obesity, prominent waist and abdomen, and thick arms. They are afraid of cold and pain, so the elderly require loose, large, casual and heavy clothes in their clothing choices. There are also some elderly people in wheelchairs and bedridden, who have unique needs for clothes.

The rich social life of the elderly also needs new articles of the elderly. With the increase of the income of the elderly, the renewal of consumption concepts and the expansion of social circles, the elderly may attend parties, go to universities for the elderly, dance square dances, sing in KTV and travel. The elderly also need to buy cosmetics, all kinds of beautiful dresses, casual clothes, trousers and bright woolen coats to enhance their self-confidence. In addition, attending children's weddings or anniversaries is an important reason for them to buy high-value clothes. There is also consumer compensation, and they are eager to get compensation for the unsatisfied consumer needs and desires when they were young. For example, in beauty salons, dressing, nutritious food, fitness and entertainment, travel and so on. The upsurge of "hoarding wedding photos" in many areas with high economic development level is a typical example of compensatory consumption.

In short, the demand for old-age care products is increasing in the new era, and we hope that our society will produce more and better old-age care products that meet the needs of the elderly.