In order to create a quiet learning environment and improve attention and learning efficiency, many paid study rooms adopt a closed darkroom environment, and you can feel the quiet atmosphere as soon as you enter. A row of long tables is divided into cubicles with a width of about 1 m, and each cubicle is equipped with a desk lamp, a socket, a storage table or a locker with a lock. Some study rooms also provide a large table similar to the school library, where six people can sit on both sides of a table and study together.
Citizens who want to review for exam preparation and charge for promotion just need a learning environment, but the paid study room is also expensive. The reporter found on the group buying platform that the hourly price of paid study rooms in Beijing is usually around 10 yuan, while the price of one-day cards ranges from 60 yuan to 90 yuan. However, many study rooms have many "repeat customers" who prepare for the exam for a long time. The study rooms also provide various promotional means such as annual cards, monthly cards and stored-value cards, which provide great discounts for students who prepare for the exam for a long time. "I did a season card to prepare for the legal qualification examination, which cost more than 2,000, with an average of more than 20 a day. It feels very cost-effective. " A student said.
But this method is not acceptable to everyone: some netizens think that the fee ranging from five yuan to twenty yuan per hour is a bit high, and it is free in schools or other places.
In addition, the choice of "paid study room" may be because there is no learning atmosphere in the study room at home or school. In such an atmosphere where everyone is learning, you can learn more independently and improve the efficiency of learning. It can also be regarded as an advantage of "paid study room", but the disadvantage lies in the cost.
Behind the popularity of paid study rooms, on the one hand, with the diversification of office and the rise of "self-charging",
Every consumer who has been to the paid study room has a different experience, but it is estimated that many consumers have had a bad experience. Because according to the survey data of Ai Media Consulting, 67.7% of consumers, that is, nearly 70% of consumers have had a bad experience in the paid study room. The primary reason for these bad experiences is high price, followed by loud noise, poor management, too many advertisements in training institutions, too little space and poor physical experience. Will go, pay by time, so as to get the right to use the seats in the study room-in recent years, paid study rooms have blossomed everywhere.
Each seat in the study room is equipped with lockers, jacks and lamps, and free WiFi, hot water, coffee and other services are provided. The popularity of paid study rooms has its own reasons. Faced with the severe employment situation and employment pressure, various examinations have become an important way to enhance self-competitiveness, and the demand for learning is increasing day by day. Whether it is students preparing for postgraduate entrance examination, taking online classes and writing papers, or white-collar workers taking public examinations and textual research, the study room has strong practicability and pertinence.
The controversial point is: Is it necessary to spend money on self-study? Students can study in the library, but it is difficult for white-collar workers to make an appointment to the public study room. The data shows that there are 3 196 public libraries in China, with an average of 439,000 people using one library. Public self-study space can not meet the learning needs, which gives birth to the development of paid self-study room.
There is no denying that the fees for paid study rooms are not cheap. According to the survey data, the average daily price of paid study rooms is above 20 yuan, and consumers' price acceptance range of paid study rooms is below 20 yuan. At present, the cost of the business model similar to the "second landlord" remains high, and there is a big gap between the actual price of the paid study room and the psychological expected price of consumers. Then why not study at home? Examining the party is to buy a learning atmosphere, not to spend money on space.
It is impossible to have a 24-hour immersion space at home, and it is even more rare to have the company of "school friends"-preparing for the exam is no longer a struggle of one person. Having like-minded friends to go forward together will reduce loneliness and confusion, which is also an incentive and encouragement. Another part is to pay for "heteronomy", that is, kryptonian self-discipline-spending a lot of money on self-study, not learning money is also a waste, and you can't waste every minute. It can really be said that "wasting time is wasting money." In order to force myself to study in the paid study room, buy the supervision service of going to bed early and getting up early, and get a personal education membership card for fitness ... Is it another way to force myself to be self-disciplined after consumption?