Behind this series of designs, there is a "short video script". What is a script? Simply put, the script is the outline and framework of short video shooting. Everyone involved in video shooting and editing, including photographers, actors, tailors, editors, etc. All their actions and actions are subject to the script.
What should the short video script write? Hunter Jun summed up the "7 elements of short video script". Writing a "script" around seven aspects will help you "think like a director" and shoot a high-quality "short video"!
7 elements of short video script
In the script, we should carefully design each shot and tell stories with the lens. Write the content of each picture in concise picture language.
So you need to know when, where, what appears in the picture, how to use the lens, what the scene is like and what you need to prepare. These aspects together constitute the "seven elements of short video script": scene, picture content, lines, duration, lens operation, sound effects and props.
Next, Hunter Jun dismantled the contents of each element for everyone:
When shooting, which one should I use, the distant view, the panoramic view, the middle view, the close view and the close-up?
Take shooting characters as an example:
Vision: the whole person and environment are photographed in the picture, which is often used to express the time, environment, scale and atmosphere of the event. For example, some war scenes, going to amusement parks and traveling.
Panorama: Closer than the foreground, showing the whole body of the characters in the picture to show the whole body movements of the characters or the relationship between the characters. For example, the scene of fitness exercise and the scene of walking.
Mid shot: refers to the part from the knee to the top of the head, which not only allows the audience to see the expression of the characters, but also helps to show the body movements of the characters.
Close shot: it refers to the part from the chest to the head of a character, which is very beneficial to show the expression and expression of the face or other departments of the character. Even our subtle movements. For example, we often see beauty bloggers use medium lenses to show their value.
Close-up: It is to shoot the eyes, nose, mouth, fingers, toes and other details of the characters, which is suitable for showing the details that need to be highlighted. For example, drawing eyeliner, the focus is on the agility of the eyes; If you wear lipstick, you should highlight your lips like Li Jiaqi!
Present what you want to express through various scenes. Specifically, it is to split the script and split the content in each shot.
This part is the "soul" of the short video script, and the outline of the script needs to be conceived in advance: what kind of story does it take several people to interpret in what kind of scene? In what form does the story develop? What are the highlights of the plot and what are the conflicts between the characters in the plot? What kind of central idea should be expressed?
For example, Xiao Jiu, a Tik Tok account of workplace drama, tells the story between Xiao Jiu, the gold medal secretary, and her "boss". Each issue has different plots, with twists and turns, conflicts, suspense and "stalks". But in the end, the central idea to be expressed is that the gold medal secretary is exquisite in appearance and won the boss's fancy, and there is a floating "little ambiguity" between the two!
At present, the account has nearly 6 million fans and belongs to Tik Tok's middle waist account. These videos will not be made if the script content is not designed in advance.
Refers to the words spoken by characters, which can be a dialogue between characters or a "voice-over", which plays the role of making the finishing point. (Suggestion: Don't let the short video of 60s exceed 180 words, or it will sound particularly tired. )
Refers to the duration of a single shot, which needs to be clearly marked in advance so as to find the rhythm and focus when shooting clips and increase work efficiency.
Moving the mirror is the shooting technique, including pushing the lens, pulling the lens, lifting the lens, shaking the lens and so on. Different ways to move the mirror show different picture effects. Here are some mirror-carrying skills that are often used in short video shooting:
Push forward and pull back: move the lens close to or away from the subject at a uniform speed. Push the lens forward by moving the lens from far to near, so that the scene will gradually change from distant view and middle view to close view, or even close-up. This method of moving the lens is easy to highlight the main body and can gradually focus the viewer's attention.
Move the mirror left and right: you need to keep the camera position unchanged when shooting the surround lens. By holding the stabilizer and rotating around the subject, moving the mirror back and forth is like patrolling the field of vision, which can highlight the subject, render emotions and make the whole picture more tense.
Low-angle mirroring: By simulating the pet's perspective, the lens is shot at a low angle or even close to the ground. The closer to the ground, the stronger the sense of space. Low-angle shooting can also focus more on a certain part. The most common thing is to walk with legs. This kind of lens can be said to be tried and tested in many scenes!
In film and television dramas, different sound effects are often matched according to the atmosphere of different scenes. For example, horrible scenes will use low and gloomy sound effects; Happy places will use relaxed and pleasant sound effects.
For short videos, you should also learn to match the appropriate sound effects in the video. For example, online celebrities, shooting handsome guys and beautiful women, should choose pop and hip-hop fast-paced music; When shooting Chinese style, you should choose beautiful vlog music with slow rhythm; To shoot a sports video, you need to choose rhythmic music and drums with clear rhythm.
Choosing the right sound effects can make the video more amazing.
There are many ways to choose and many ways to play, but it should be noted that props play the role of finishing touch, not gild the lily. Don't let them rob the subject.
It can be seen that scripts serve efficiency and results. On the one hand, it can improve the efficiency of video shooting and prevent possible situations during execution. On the other hand, the details in each video can be refined through scripts to ensure the quality of video shooting and improve the traffic conversion rate.
Stop messing around and build the seven elements of the short video script first!