The brand Louis Vuitton is not limited to designing and selling high-grade leather goods and bags, but has become a giant trend vane in the fields of fashion, accessories, shoes, bags, jewelry, watches, media and famous wines. From the early LV suitcase to the ever-changing LV fashion show on the runway every year, the reason why LV (Louis Vuitton) has always stood at the top of the international fashion industry and stood proudly among luxury brands lies in its own unique brand DNA.
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Louis Vuitton revolutionized the design of flat-top suitcases and opened its first store in Paris. This box, made of "Trianongrey" canvas, soon became the first choice for the travelling aristocrats in Paris. His design was quickly copied, and flat-topped square suitcases became the trend.
Four years later, Louis Vuitton expanded its leather goods store and established its first factory in Asnier, a suburb of Paris. During this period, the process of design and production pays more attention to solving the practical problems of travelers. Based on the practical design concept, Louis Vuitton has deepened its fashion and specialization.
187 1 year, Louis Vuitton opened a new store on Scribe avenue; 1875 branch opened in central London. The development of the company provides a more solid foundation for product innovation: the classic product of the brand-hard suitcase was born in 1889, which adapts to the bumps of long-distance travel and brings travelers the most needed peace of mind and comfort-is the pride of Louis Vuitton so far.
Georges L. Vuitton, the son of Louis Vuitton, inherited the ingenious family tradition and showed his talent in small inventions. 1890, he invented a special lock "5 tumbler"-the feature is that all Louis Vuitton suitcases of customers can be opened with only one key, which saves travelers the trouble of tying many keys on their pants.