Headquartered in Canton, Massachusetts, Reebok designs, sells and distributes sports shoes, fitness shoes, casual shoes, sportswear and equipment of brands such as Reebok, Lockport, CCM, JOFA, Koho and Greg Norman, and designs, sells and distributes footwear products of brands such as Polo Ralph Lauren.
From 65438 to 0895, Joseph william forster, out of his love for sprinting, tried to nail his shoes by himself because he didn't have enough money. This was the world-famous first pair of nail shoes at that time-"Foster running shoes".
1896, Mr. Joseph Foster created the first pair of inflatable sports shoes named after PUMP, and established a company specializing in the production of sports shoes "Foster" in Britain, and began to manufacture suitable sports shoes for top professional athletes. This company is the predecessor of international sports brand giant Reebok.
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Sports technology:
1, automatic
The rotation adjustment system allows athletes to accurately adjust their ideal gears according to their own needs.
2. Dynamic fitting system
When we exercise, our feet are forced to touch the ground until our toes leave the ground and our feet instantly become half a yard. KFS is an elastic fabric, and special parts of the upper can be placed as needed. Such a special fabric can make shoes automatically respond to the changes of our feet and make corresponding changes.
3、HEXWARM
Hex comes from the English word hexagon. As the name implies, this series of shoes adopts a hexagonal honeycomb structure in the sole design, which provides the greatest cushioning support for athletes' feet. ?
HexRide technology was originally used only in the heel or front; With the development of technology, its application scope has covered the whole sole. Whether it is honeycomb appearance or practical function, it is more fashionable and durable than the old model, and can maintain long-term comfort.
4. Qige Technology
ZigTech is the top sports technology of Reebok so far, which can reduce leg fatigue and muscle wear by up to 20%, thus greatly improving the training difficulty and intensity of athletes.
The original design intention of Reebok ZigTech is to provide athletes with a soft and elastic wearing feeling, and at the same time, to save and return energy. ZigTech's outsole design is unique, using innovative lightweight foam materials and professional ergonomic processing to make eye-catching zigzag design.
5. Shengbo Technology
Previously, Reebok added a branch, VibeTech, on the basis of ZigTech, which concentrated the design features of Zigtech in the second half of the outsole to provide stronger support for ankles and ankles, and used lightweight and elastic IMEVA in the midsole to enhance comfort.
RealFLEX
RealFLEX is based on the principle of natural movement of human body. By setting 76 foldable independent bending sensing pads on the soles, athletes can fully appreciate the fun of natural sports. RealFLEX adopts different design concepts, breakthrough sole independent sensing pad technology and ultra-simple upper design to protect and help athletes achieve a natural running state that conforms to human mechanics.
References:
Baidu encyclopedia-reebok