"Look at Rey, the Best Salesman" tells the story of Rey, the marketing director of Airbus. Since he became the sales director, he has won orders for about 654.38+0.42 million aircraft. Roughly speaking, he sells two planes a day on average, worth about 1 100 million. In the past 23 years, 90% of the planes have been sold by his team.

Ray never drinks and has a light diet. Exercise for an hour every day. After 23 years, successful people are self-disciplined.

In the customer's impression, Rey will always be full of energy, attraction and persuasion. "Selling products is selling yourself", and no one wants to deal with a listless person and do business.

Regarding sales skills, Rey said that when you meet customers and try to sell, you are already 65,438+000 years behind. The subtext of this sentence is that you still have a lot of work to do before you start selling, and you should do your homework before you meet. "If a worker wants to do a good job, he must sharpen his tools first." Ray attaches great importance to scientific and technological means. When he buys high-tech products, he shows them by high-tech means. Isn't this very inspiring for us to carry out marketing work?